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November 17, 2014

Karisma Hotels & Resorts partners with Viacom International Media Networks to debut exclusive Nickelodeon Experiences at Azul

GOURMET INCLUSIVE RESORTS TO CREATE SIGNATURE NICKELODEON ENTERTAINMENT, THEMED KIDS CLUBS AND DAILY ACTIVITIES 
MIAMI (November 17, 2014) - Karisma Hotels & Resorts is pleased to announce a landmark partnership with Viacom International Media Networks (VIMN) a division of Viacom Inc. (NASDAQ:VIAB and VIA) to bring Nickelodeon brand experiences to Azul Hotels by Karisma. This collaboration marks the first time Nickelodeon, one of the most globally recognized and widely distributed multimedia brands for kids has partnered with an international resort collection.

The Nickelodeon vacation experience at Azul Hotels by Karisma, a premier collection of family-focused, Gourmet Inclusive®properties in the Riviera Maya, Mexico and Negril, Jamaica, are set to debut in summer 2015. Karisma Hotels & Resorts is an award-winning luxury hotel collection, which owns and manages properties in Latin America, the Caribbean and Europe.

"We are thrilled to team up with Viacom International Media Networks to introduce Nickelodeon to our visitors - as Nickelodeon shares our dedication to offering the highest-quality entertainment," said Mandy Chomat, Vice President of Sales and Marketing for Karisma Hotels & Resorts. "We are confident that the exciting and interactive touch points created for Nickelodeon for Azul Hotels by Karisma will make for tons of fun and very special memories among our guests of all ages."

"We're very pleased to work with Azul Hotels by Karisma to bring our fans closer to the Nickelodeon characters they know and love," said Gerald Raines, Senior Vice President, Global Nickelodeon Recreation Partnerships. "These vacation experiences create yet another touch point for Nickelodeon ensuring that we are bringing the joy and fun of our brand to our fans everywhere they are."

Exclusive to Azul Hotels by Karisma, the Nickelodeon vacation experience will include character dining's and interactions with some of Nickelodeon's favorite characters such as Dora the Explorer, SpongeBob SquarePants and the Teenage Mutant Ninja Turtles.

Azul Hotels by Karisma, comprised of Azul Beach Hotel, Azul Sensatori Mexico, and Azul Fives Hotel by Karisma in the Riviera Maya, as well as Azul Sensatori Jamaica in Negril, are designed to keep all members of the family happy and engaged. Providing something for everyone, Azul Hotels by Karisma boast kids and teen clubs, splash parks, movie nights with popcorn, suites for two adults and three young children, guaranteed connecting suites for older kids, adults-only swimming and lounging areas, and nightly entertainment.

The Gourmet Inclusive® Experience at Azul Hotels by Karisma is carefully catered to guests that prefer quality over quantity. From world-renowned partners catering to guests of all ages and the freshest and finest ingredients for an unrivaled culinary journey to ultimate relaxation with 24-hour room service and beach beds, Azul Hotels continuously raises the bar and sets the standard for the world's finest family travel.

Standard rates at Azul Hotels by Karisma begin at $217 per person, per night including the Gourmet Inclusive® Experience with complete a la carte dining, premium alcoholic and non-alcoholic beverages, full-service concierge, and 24-hour room service. Kids ages 12 and under are 50 percent off; kids under two years old are free. Reservations can be booked through a GI Vacation Consultant, or by calling Azul Hotels at 1-866-527-4762, or by visiting www.karismahotels.com.

To stay updated and learn more about the Nickelodeon Vacation Experiences at Azul Hotels by Karisma, debuting in summer 2015, please visit:

WWW.KARISMAHOTELS.COM/NICKVACATIONEXPERIENCE

ABOUT KARISMA HOTELS & RESORTS: 
Karisma Hotels & Resorts, an award-winning luxury hotel collection which owns and manages properties in Latin America, the Caribbean and Europe, comprises an impressive portfolio including El Dorado Spa Resorts & Hotels, Azul Hotels & Villas by Karisma, Generations Resorts by Karisma, Allure Hotels by Karisma and Karisma Hotels Adriatic. Properties have been honored with the industry's top accolades including Conde Nast Traveler's "Top 100 Hotels in the World," Conde Nast Traveler's "Top 30 Hotels in Cancun," TripAdvisor® Traveler's Choice "Best Hotels for Romance," and AAA's "Four Diamond Award." Karisma has received worldwide recognition for its creative approach to hospitality management and product innovations. For reservations and a full list of Karisma properties, please visit www.karismahotels.com.

ABOUT NICKELODEON: 
NICKELODEON is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family. It has built a diverse, global business by putting kids first in everything it does. The company's portfolio includes television programming and production around the world, plus special events, consumer products, digital offerings, recreation, books, feature films and pro-social initiatives. Nickelodeon's brands are seen globally in more than 500 million households across more than 140 countries and territories, via more than 80+ locally programmed channels and branded blocks. Outside of the United States, Nickelodeon is part of Viacom International Media Networks, a division of Viacom Inc. (NASDAQ: VIAB, VIA), one of the world's leading creators of programming and content across all media platforms.

ABOUT VIACOM INTERNATIONAL MEDIA NETWORKS: 
Viacom International Media Networks (VIMN), a unit of Viacom Inc. (NASDAQ: VIAB, VIA), is comprised of many of the world's most popular multimedia entertainment brands, including MTV, Nickelodeon, Comedy Central, BET, Paramount Channel, VH1, VIVA, COLORS, Game One and Tr3s: MTV, Música y Más. Viacom brands are seen globally in more than 700 million households in approximately 170 territories and 37 languages via more than 200 locally programmed and operated TV channels and more than 550 digital media and mobile TV properties. Keep up with VIMN news by visiting the VIMN PR Twitter feed at www.twitter.com/VIMN_PR.

Media Contacts: Jennifer Wade, Alexandra McClure, Nicole Engelhardt or Dina Rosenberg at Glodow Nead Communications, 415.394.6500, [email protected]

VIMN Contact: Sheri Ladner, VIMN Communications, 212-846-7940, [email protected]

Media Inquiries + Contacts

USA

For media inquiries originating from the US & Canada please contact
Alliance Connection

McKenzie Pickett
Director of Public Relations

Phone:
8042441175

MEXICO

For Media Inquiries originating from Mexico please contact:
Premier Worldwide Marketing

Jessie Rosario
Director of Public Relations

Phone:
305-445-1077

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