Hotels + Resorts El Dorado Royale, A SPA Resort El Dorado Seaside Suites El Dorado Maroma AZUL Beach Hotel AZUL Fives Hotel AZUL Sensatori Hotel

Press Release

El Dorado Spa Resorts & Hotels

and Azul Hotels Launch GI

Vacation Consultant Program

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The GI Vacation Consultant Program has been launched to breathe life into the Gourmet Inclusive concept among travel professionals that are anxious to learn more about the industry´s offerings. It is a limited opportunity for travel agents to become a part of the most comprehensive marketing plan in the Riviera Maya. As a part of the program, El Dorado Spa Resorts & Hotels and Azul Hotels by Karisma have pledged an oath to its valued GI Vacation Consultants to treat them with the respect and responsiveness that is worthy of their specialized training – the first oath of its kind to agents.

The initiative will be driven by a series of FAM trips, where agents will enjoy the resorts´ GI offerings including beach butlers, swim-up suites, Infinity balcony pools and Aguas del Amor open-air showers, among others. From the gourmet cuisine and premium beverages to the variety of resort services, fine décor and amenities, every aspect of GI is designed to create a unique experience that allows families and couples an opportunity to reconnect. At the end of the program, a certified GI Vacation Consultant will be:

• A Travel Professional who is well versed, educated and prepared to provide exceptional service and present a tailor-made vacation experience, according to clients´ needs and expectations
• A specialist in one of more of the following niche markets: destination weddings, honeymoons, adults-only, romance, anniversary and family
• A professional who provides customers with confidence based on his or her firsthand experience and knowledge of GI, gained from rigorous training and site inspections, generating exceptional customer satisfaction with increased sales

In addition, benefits of completing the GI Vacation Consultant Program include, but are not limited to:

• Recognition as a GI Vacation Consultant throughout the El Dorado Spa Resorts & Hotels and Azul Hotels by Karisma organization and within each hotel brand
• The GI Vacation Consultant Program as a tool for lead generation and increased businesses – all El Dorado Spa Resorts & Hotels and Azul Hotels by Karisma´s advertising efforts and collateral moving forward will direct readers to call a GI Vacation Consultant
• Invitation to the annual awards ceremony recognizing top producers by hotel
• An exclusive GI Vacation Consultant Hotline for personal use
• Inclusion in the GI Vacation Consultant Web search, where consumers can locate their nearest GI Vacation Consultant
• Twelve gift certificates per year for clients, including two 50-minute beachfront Sky Massages valued at $60 per certificate, six room upgrades, and four certificates offering a private beachfront candlelight dinner for two valued at $120 per dinner
• Ongoing Webinar training on the GI concept, individual hotels, destination weddings, group travel, and more
• A travel booking incentive whereby points will accumulate toward free trips

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